Keeping the toughest New Year's resolution of them all could be made a little easier for Facebook users this year thanks to a new application - the Bupa 'QuitClock'. Bupa has exclusively designed this new application to both help and encourage any potential ex-smoker to give up cigarettes.
QuitClock is a Facebook application that not only helps track the time since the last cigarette was smoked but also offers an at a glance view on how much money has been saved. By using Facebook, Bupa enables users to also draw on the online support of friends and family to track progress and leave messages of support.
Two-thirds of smokers start before the age of 18, and smoking is highest among 20 to 24 year olds. By engaging users of this popular social networking site, Bupa hopes to target the most prolific group of smokers.
Source: Medical News Today, 06 January 2009